Red, blue, green, orange, yellow, turquoise, pink, magenta or light Sends the message you want to send to your potential customers. You can also choose printing in any other color that psychologically Want to send and you get the response you want. They can suggest sophistication and elegance on one hand, and mystery and intimidation on the other.Ī black business card tends to stand out amongst white and all other color cards.Īdding silver, gold or white printing to a black card can look classyĪnd elegant and is very impressive as long as it sends the message you White is suitable for almost all business cards and most target markets but it may not be the best choice if you really want to stand out.īlack business cards are powerful and serious. You use on it and the lighter the colors, the less serious your business Just make sure it sets you apart from your competitors. That will stand out and distinguish you from all the others.Ī white card is a blank canvas, so you can be as creative as you wish. Most cards use white as their base so if you want to stand out from theĬrowd white is not the best choice unless you have a logo and colors White business cards are standard, safe and conservative and usedīy a majority of businesses as a part of their business stationery. It might be a great color but just inappropriate for your business image. You choose the logo and branding of your business.ĭon't make the mistake of choosing your favorite color without checking the subconscious messages of the color first. Reflect it in your choice of colors but you will probably do that when Of course you need to take into account your own personality and to When choosing the colors for your business cards, you need to understand the psychological meanings of color in business and the market you are targeting. To achieve and enhance this as it is such a visual medium. Should reflect a unified image and branding and color is the best way

Your logo and your cards are often the first introduction a potential customer has to yourīusiness, so they should send the right subliminal messages to inspireĪny potential customer to do business with you.Īny business stationery, along with your product packaging Will set your business cards apart from others. Your use of color is one of the elements that Business Cards Using Color Psychology to Enhance Your Business Cards and Stationery

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